I was tasked with creating an elegant design that would do justice to this gala event benefiting Ernestine’s Women’s Shelter. As the first ‘brand extension’ for Ernestine’s since their rebrand a year prior, it was important that the design choices expand the graphic repertoire while remaining true to the established look and feel. A gracious script font and custom typography form the visual identity, while the red and black palette keeps the design in line with the Ernestine’s brand.