Photography is omnipresent in communications design. Effectively used, photos are awesome. Sometimes, however, due to a variety of issues, stock photos are the go-to solution. While great design is possible with well-selected stock images, there is another way! Why not try illustration? Illustration adds personality to a publication or campaign and can address issues of privacy, topic sensitivity or complex concepts in ways that photography cannot.
Need infographic with that? Infographics are more than a trend – they are one of the very BEST ways to get key data, facts and messages to your audience – when done well (adding meaning and emotion, not just colour and large type) Whether part of your Annual Report, fundraising campaign, or as a stand-alone piece to email, post or print, think infographics. Then drop me a line!
Jo MichaelsManager, Marketing and Communications / Jewish Family & Child Services
“Sherri was tasked with moving outside of standard graphic design work.We had seen samples of her sketch work and we asked her to illustrate our Annual Report in that vein. Using only stories, Sherri brought our clients to life. She also responded promptly and worked very efficiently. We were pleased with the result of this Report and have received excellent public feedback as well.”